Belgium 
France
Germany 
Italy 
Luxembourg
Netherlands
Switzerland
Spain 
United Kingdom
Brazil 
Canada
Mexico
United States
China
China - Hong Kong
Philippines
Japan
South Korea
Home > About us > Who are we?
#MULTICULTURAL
PERFORMANCE
With Kayo (Japanese), Linlin (Chinese), Aly (Indian), Didier (Swiss) and Stanislas (French), we all decided to take on the challenge of helping brands boost their international performance thanks to our cultural diversity.
Over the past 20 years, we've successfully developed Multicultural Ingenuity™, expertise that enables brands to create, deploy and expand locally relevant content ATAWADAC*.
*AnyTime, AnyWhere, Any Device, Any Culture.
Alexandre CRAZOVER
Co-founder of Datawords
OUR
EXPERTISE
To deliver multicultural relevance ATAWADAC*, our in-house solutions combine:
Digital Expertise
including linguistic, technological, creative, search, social and AI.
Cultural Adaptation
with more than 1,200 native experts in 25 countries across 3 continents.
Delivery Ingenuity
based on technology, organization and values to deliver multicultural performance.
We have defined this unique expertise with the concept of Multicultural IngenuityTM.
*AnyTime, AnyWhere, Any Device, Any Culture.
Our Multicultural IngenuityTM makes it possible to deploy content and power your digital platforms 24/7 within 4 hours worldwide, whatever the culture.
General Manager for China
Member of EXCOM
OUR
MODEL
Our business model is based on the seamless integration of expertise, technological neutrality and multiculturalism in our teams. That's how we've been pushing the boundaries of our Multicultural IngenuityTM for more than 20 years.
We work on a daily basis with all the leading global and local technology platforms and media. This “non-exclusive” approach enables us to deliver multicultural performance in an ultra-flexible and agile way to all our customers.
OUR
SERVICES
We help brands accelerate their international growth, whatever the culture.
Localizing content for each culture
Multicultural management of web platform
Multicultural digital transformation consultancy
Omnichannel performance by culture
Multicultural communication campaign
Multicultural digital transformation consultancy
