UK

INCREASE YOUR ORGANIC TRAFFIC,
IN ANY CULTURE

INCREASE YOUR ORGANIC TRAFFIC IN ANY CULTURE
Industry

Automobile

Service

Omnichannel development by culture

A South Korean conglomerate active in sectors as varied as construction, shipbuilding and robotics, Hyundai, which means "modernity" in Korean, is best known internationally and to the general public for cars. A pioneer in electric vehicles, the group is now the world's third-largest car manufacturer.

The CHALLENGE

THE
CHALLENGE

In 2021, South Korean carmaker Hyundai turned to Datawords to improve its organic presence in top search engine results in 10 priority markets, including the US, Asia, Southeast Asia, India, and Europe.

OUR RESPONSE

OUR
RESPONSE

Hyundai employs dedicated in-house copywriting teams, and we work with them to translate and localise content for their Korean website and optimise the content on search engines in full compliance with the brand's guidelines. The technical support offered by Datawords is a key element in the success of our collaboration with Hyundai. Today, content is often prioritised. But if the site isn't technically optimised, no one will be able to view the content, even if it's of the highest possible semantic quality!

From tagging plans to optimising web page loading times, Datawords works closely with Hyundai's web developers, as well as with other agencies working for the car manufacturer, to improve the site's UX/UI, and to identify the most relevant audiences and the semantic and technical optimisations needed to reach them.

Increase your organic traffic in any culture