{"id":154636,"date":"2024-11-25T11:52:49","date_gmt":"2024-11-25T10:52:49","guid":{"rendered":"https:\/\/datawords.com\/les-experiences-en-ligne-et-hors-ligne-que-nous-avons-integrees-pour-augmenter-la-notoriete-darmani\/"},"modified":"2026-01-28T13:43:58","modified_gmt":"2026-01-28T12:43:58","slug":"armani-beauty-pagpapalakas-ng-kamalayan-sa-brand-gamit-ang-isang-rebolusyonaryong-app","status":"publish","type":"post","link":"https:\/\/datawords.com\/tl\/armani-beauty-pagpapalakas-ng-kamalayan-sa-brand-gamit-ang-isang-rebolusyonaryong-app\/","title":{"rendered":"Paano namin isinama ang mga karanasan sa online at offline upang madagdagan ang kamalayan sa tatak para sa Armani"},"content":{"rendered":"\t\t
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online\/offline karanasan para<\/strong>
sa tatak<\/h1>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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online\/offline karanasan para<\/strong> sa tatak<\/h1>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\tIndustriya<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Moda at mga produktong luho<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Serbisyo<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Pamamahala ng kliyente 24\/7<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Nais ng Armani na dagdagan ang kamalayan sa tatak nito sa pamamagitan ng kaganapan sa pop-up store ng Armani Beauty. Upang matulungan na makamit ito, binuo namin ang malakas na Armani Passport mobile app, na nakakaakit ng halos 20,000 mga pagpaparehistro at nakolekta ng malaking halaga ng kapaki-pakinabang na data para sa Armani.\n\n<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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MGA<\/strong> PAGHAMON<\/h2>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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MGA<\/strong>
PAGHAMON<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Itinatag ng taga-disenyo na si Giorgio Armani noong 1975, ang Armani ay isang Italyanong fashion at luxury group na nagtatampok ng mga produkto mula sa damit ng lalaki at damit ng kababaihan hanggang sa mga accessories, relo, salamin, alahas, pabango at pampaganda.\n\n<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Sabik na dagdagan ang pagkakalantad ng tatak sa Hong Kong at higit pang mapahusay ang kamalayan sa tatak, ipinagkatiwala sa amin ng Armani ang proyekto noong 2018.\n\n<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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MGA<\/strong> SOLUSYON<\/h2>\n\n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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MGA<\/strong>
SOLUSYON<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Naghahanda ang kliyente na magsagawa ng isang kaganapan sa pop-up store ng Armani Beauty sa Harbour City sa Tsim Sha Tsui at inanyayahan si Qin Lan, na kilala sa kanyang papel bilang Empress Fuca sa hit series Story of Yanxi Palace, na gumawa ng paglilibot sa kaganapan. Upang matulungan ang aming kliyente na makamit ang kanilang layunin, binuo namin ang Armani Passport mobile app na mayaman sa tampok. Ipinapakita ang lagdang gorilla ng tatak, si Uri, pinagsama ng app ang mga aktibidad sa offline na kaganapan na may mga karanasan sa online.\n\n<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Maaaring gamitin ng mga gumagamit ang Armani Passport app upang :\n<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tpumasok sa lugar (na may QR code);<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tmakilahok sa iba't ibang mga aktibidad at mini-games (hal. pagkuha ng mga larawan kasama ang Uri) at itala ang kanilang pag-unlad;<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tibahagi ang kanilang mga karanasan sa kaganapan sa social media;<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\ttubusin ang mga code para sa mga regalo;<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\ttingnan ang isang mapa ng kaganapan;<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tmag-browse sa online catalog at mag-online shopping ng kaunti.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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    \n\t\t\t\t\t\t\t\t\tOnline\/offline karanasan para sa tatak<\/strong>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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    MGA<\/strong> RESULTA<\/h2>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    MGA<\/strong>
    RESULTA<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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    Mahalagang tandaan na ang ganitong uri ng pamamaraan sa marketing ng Online-Merge-Offline (OMO) ay hindi pa malawakang ginagamit noong 2018. Ang aming matapang na inisyatiba sa oras na iyon ay nagbunga ng makabuluhang resulta :\n<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\thanggang 19,500 katao ang nakarehistro sa Armani Passport app sa panahon ng kampanya;<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
    • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tKinakatawan nito ang isang 25% na pagtaas sa mga rate ng pagpaparehistro kumpara sa nakaraang taon;<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
    • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tAng dami ng data na nakolekta mula sa Armani Passport app ay nagpapahintulot sa kliyente na walang kinikilingang pag-aralan ang bisa ng kampanya at magpapatunay din na kapaki-pakinabang bilang isang mapagkukunan para sa mga CRM at mga aktibidad<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t
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      Ang pakikipagsosyo na ito ay isang napakahalagang karanasan para sa amin. Matatag kaming naniniwala na ang walang maayos na pagsasama ng mga karanasan sa online at offline, na may tamang mga interactive na elemento, ay hindi lamang magpapataas ng antas ng pakikipag-ugnayan ng aming mga target na customer, kundi pati na rin ang kanilang koneksyon sa tatak.\n\n<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

      Tuklasin kung paano nakakaakit ang Armani Passport app at pop-up store ng 20,000 user, pinalakas ang kakayahang makita ang tatak at nagtitipon ng mahalagang pananaw para sa Armani Beauty.<\/p>\n","protected":false},"author":2,"featured_media":279964,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[992],"tags":[],"class_list":["post-154636","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-case-tl"],"acf":[],"_links":{"self":[{"href":"https:\/\/datawords.com\/tl\/wp-json\/wp\/v2\/posts\/154636","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/datawords.com\/tl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/datawords.com\/tl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/datawords.com\/tl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/datawords.com\/tl\/wp-json\/wp\/v2\/comments?post=154636"}],"version-history":[{"count":0,"href":"https:\/\/datawords.com\/tl\/wp-json\/wp\/v2\/posts\/154636\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/datawords.com\/tl\/wp-json\/wp\/v2\/media\/279964"}],"wp:attachment":[{"href":"https:\/\/datawords.com\/tl\/wp-json\/wp\/v2\/media?parent=154636"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/datawords.com\/tl\/wp-json\/wp\/v2\/categories?post=154636"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/datawords.com\/tl\/wp-json\/wp\/v2\/tags?post=154636"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}