{"id":298253,"date":"2025-07-09T09:03:35","date_gmt":"2025-07-09T07:03:35","guid":{"rendered":"https:\/\/datawords.com\/culture-et-ia\/"},"modified":"2026-01-12T15:41:23","modified_gmt":"2026-01-12T14:41:23","slug":"culture-et-ia","status":"publish","type":"page","link":"https:\/\/datawords.com\/fr-be\/culture-et-ia\/","title":{"rendered":"Culture et IA"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"298253\" class=\"elementor elementor-298253 elementor-179482\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-10b03ce e-flex e-con-boxed e-con e-parent\" data-id=\"10b03ce\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-d8108be e-con-full e-flex e-con e-child\" data-id=\"d8108be\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-58fd393 textchange elementor-widget elementor-widget-text-editor\" data-id=\"58fd393\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1><strong>cr\u00e9er du contenu<br>plus rapidement<\/strong><br>\net \u00e0 grande \u00e9chelle<\/h1>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fa219da e-flex e-con-boxed e-con e-parent\" data-id=\"fa219da\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-348586eb e-con-full e-flex e-con e-child\" data-id=\"348586eb\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-4c7f3c7a e-con-full e-flex e-con e-child\" data-id=\"4c7f3c7a\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-20b58a40 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"20b58a40\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Chez Datawords, nous combinons la rapidit\u00e9 de l'IA avec la finesse de l'intelligence \u00e9motionnelle pour aider les marques internationales \u00e0 cr\u00e9er, d\u00e9ployer et g\u00e9rer du contenu qui connecte les gens au monde entier.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-82cd5a6 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"82cd5a6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Pourquoi les marques internationales rencontrent-elles des difficult\u00e9s avec le contenu international ?<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39795f5 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"39795f5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Vos \u00e9quipes sont sous pression pour produire toujours plus de contenu plus vite, \u00e0 moindre co\u00fbt, et sur plus de plateformes. Lorsqu'un contenu parvient \u00e0 \u00e9tablir une connexion, il g\u00e9n\u00e8re fid\u00e9lit\u00e9, conversion et croissance mondiale. C'est l\u00e0 que nous intervenons.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-20ae45d elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"20ae45d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Avec Datawords, vous pouvez cr\u00e9er et adapter du contenu qui parle la bonne langue, et exprime la bonne \u00e9motion, o\u00f9 que soient vos clients.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f0de0d5 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"f0de0d5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Orchestrer IA + Intelligence \u00e9motionnelle : un mod\u00e8le sur-mesure au service de la performance<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9147aec elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"9147aec\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Chez Datawords, nous ne faisons pas que g\u00e9n\u00e9rer du contenu. Forts de plus de 25 ans d'exp\u00e9rience aupr\u00e8s des plus grandes marques internationales, notre force est de r\u00e9unir les bonnes personnes, les bonnes technologies et les bons processus pour cr\u00e9er, adapter et livrer un contenu performant partout dans le monde.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-330f142 shape-about e-flex e-con-boxed e-con e-parent\" data-id=\"330f142\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e65f2e8 e-con-full e-flex e-con e-child\" data-id=\"e65f2e8\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6c251d5 elementor-widget elementor-widget-heading\" data-id=\"6c251d5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">NOTRE<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d48d7c elementor-widget elementor-widget-heading\" data-id=\"6d48d7c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">approche<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bea44dc e-con-full notre-approche e-flex e-con e-child\" data-id=\"bea44dc\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f1a26f6 e-con-full shape-content-right e-flex e-con e-child\" data-id=\"f1a26f6\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8a95eab elementor-widget elementor-widget-image-box\" data-id=\"8a95eab\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">THINK<\/h3><p class=\"elementor-image-box-description\">Nous commen\u00e7ons par analyser votre \u00e9cosyst\u00e8me de contenu, vos canaux, vos audiences et votre stack technologique, afin de concevoir un mod\u00e8le de localisation sur mesure, optimis\u00e9 pour l'efficacit\u00e9.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-df8a991 e-con-full shape-content-right e-flex e-con e-child\" data-id=\"df8a991\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-069b5cb elementor-widget elementor-widget-image-box\" data-id=\"069b5cb\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">SHAPE<\/h3><p class=\"elementor-image-box-description\">Nous combinons les technologies de pointe (LLMs, API, int\u00e9grations) avec notre r\u00e9seau d'experts culturels natifs pour construire une solution intelligente, \u00e9volutive et localement pertinente.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-580da3d e-con-full shape-content-right e-flex e-con e-child\" data-id=\"580da3d\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9022644 elementor-widget elementor-widget-image-box\" data-id=\"9022644\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">DELIVER<\/h3><p class=\"elementor-image-box-description\">Nous supervisons les op\u00e9rations quotidiennes et optimisons en continu la performance : cr\u00e9ation, adaptation et gestion de jusqu\u2019\u00e0 10 000 assets par semaine sur tous les march\u00e9s.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ea93d6e elementor-align-right btnall elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"ea93d6e\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/datawords.com\/fr-be\/methodologie\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Notre m\u00e9thodologie<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b70fbf6 pourquoi-datawords e-flex e-con-boxed e-con e-parent\" data-id=\"b70fbf6\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-234fa44e e-con-full e-flex e-con e-child\" data-id=\"234fa44e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-33857b5 elementor-widget elementor-widget-heading\" data-id=\"33857b5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">pourquoi<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ec5df9 elementor-widget elementor-widget-heading\" data-id=\"2ec5df9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">datawords ?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e8c6510 e-con-full bxgra-main e-flex e-con e-child\" data-id=\"e8c6510\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-bbcfc0c e-flex e-con-boxed e-con e-child\" data-id=\"bbcfc0c\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-86e87db e-con-full pourquoi-datawords-blog e-flex e-con e-child\" data-id=\"86e87db\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6fa0a19 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"6fa0a19\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">+10 000<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51b5f7b elementor-widget__width-initial pourquoi-datawords-blog elementor-widget elementor-widget-heading\" data-id=\"51b5f7b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">assets cr\u00e9\u00e9s et g\u00e9r\u00e9s par semaine<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3811a91 e-con-full e-flex e-con e-child\" data-id=\"3811a91\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-032942f e-con-full e-flex e-con e-child\" data-id=\"032942f\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-84a8d57 e-con-full bxgra1 e-flex e-con e-child\" data-id=\"84a8d57\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-56873fa elementor-widget elementor-widget-heading\" data-id=\"56873fa\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">x3<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d865b3 elementor-widget elementor-widget-heading\" data-id=\"4d865b3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">time-to-market acc\u00e9l\u00e9r\u00e9<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6ed952e e-con-full bxgra3 e-flex e-con e-child\" data-id=\"6ed952e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a42e090 elementor-widget elementor-widget-heading\" data-id=\"a42e090\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">95%<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bcabb8e elementor-widget elementor-widget-heading\" data-id=\"bcabb8e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">des assets utilis\u00e9s en local<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3edb7e4 e-con-full e-flex e-con e-child\" data-id=\"3edb7e4\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-9f46c83 e-con-full bxgra2 e-flex e-con e-child\" data-id=\"9f46c83\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a4f9940 elementor-widget elementor-widget-heading\" data-id=\"a4f9940\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">-30%<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c3023ff elementor-widget elementor-widget-heading\" data-id=\"c3023ff\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">co\u00fbt par asset localis\u00e9<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-055f5ec e-con-full bxgra4 e-flex e-con e-child\" data-id=\"055f5ec\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-391597f elementor-widget elementor-widget-heading\" data-id=\"391597f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">+160<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e5072c elementor-widget elementor-widget-heading\" data-id=\"5e5072c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">cultures couvertes<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>cr\u00e9er du contenuplus rapidement et \u00e0 grande \u00e9chelle Chez Datawords, nous combinons la rapidit\u00e9 de l&#8217;IA avec la finesse de l&#8217;intelligence \u00e9motionnelle pour aider les marques internationales \u00e0 cr\u00e9er, d\u00e9ployer et g\u00e9rer du contenu qui connecte les gens au monde entier. Pourquoi les marques internationales rencontrent-elles des difficult\u00e9s avec le contenu international ? Vos \u00e9quipes [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"class_list":["post-298253","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/datawords.com\/fr-be\/wp-json\/wp\/v2\/pages\/298253","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/datawords.com\/fr-be\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/datawords.com\/fr-be\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/datawords.com\/fr-be\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/datawords.com\/fr-be\/wp-json\/wp\/v2\/comments?post=298253"}],"version-history":[{"count":0,"href":"https:\/\/datawords.com\/fr-be\/wp-json\/wp\/v2\/pages\/298253\/revisions"}],"wp:attachment":[{"href":"https:\/\/datawords.com\/fr-be\/wp-json\/wp\/v2\/media?parent=298253"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}