{"id":126635,"date":"2024-06-13T10:38:33","date_gmt":"2024-06-13T08:38:33","guid":{"rendered":"https:\/\/env-datawords-stagingpro.kinsta.cloud\/international-and-ai-content-production\/"},"modified":"2025-08-21T13:46:11","modified_gmt":"2025-08-21T11:46:11","slug":"international-and-ai-content-production","status":"publish","type":"post","link":"https:\/\/datawords.com\/en\/international-and-ai-content-production\/","title":{"rendered":"International and ai content production"},"content":{"rendered":"\t\t
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\n\t\t\t\t\t\t\t\t\tINTERNATIONAL & ai<\/strong>
CONTENT PRODUCTION\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tINTERNATIONAL & ai<\/strong>\u2028CONTENT PRODUCTION\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Human & Ai services for international brands who want to accelerate their digital content production<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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For businesses looking to grow their international presence, artificial intelligence is an essential tool for\u00a0accelerating performance\u00a0at a local level. At Datawords, we firmly believe that the\u00a0alliance between humans and AI is essential and\u00a0opens up new perspectives in the way that brands deliver their content globally, while placing market-specific cultural relevance at the heart of their strategy.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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AI promises to\u00a0considerably reduce time-to-market. Speed is crucial in an environment where the ability to attract attention and retain customer loyalty is vital. On top of that, AI allows brands to be\u00a0present in more markets\u00a0by guaranteeing coherent content delivery across a larger number of\u00a0contact points, while\u00a0optimising costs.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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However, in spite of its undeniable benefits, AI has its own limits. Systems based on human intelligence, which are developed and programmed by humans, can still be prone to developing cultural bias, spreading disinformation or lacking the necessary accuracy to maintain coherence with a brand\u2019s identity. For a business striving for international growth, minimising the risk of error when it comes to target audience is fundamental. This is precisely where Datawords, thanks to its\u00a0Multicultural IngenuityTM\u00a0and teams established across the world, comes in as an essential strategic partner.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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AI plays a crucial role in our strategy, starting with the\u00a0development of AI assistants\u00a0trained specifically for each market. Alongside a\u00a0rigorous verification process, this first step ensures there is no bias and that produced content is coherent with brand identity. Subsequently, our teams take over to\u00a0integrate and utilise these AI assistants, adapting them to existing workflows to optimise content creation and adaptation. Finally, the last step entails an\u00a0in-depth evaluation of the generated content. This critical stage allows us to ensure that every aspect of the content not only meets quality and efficiency standards, but is also culturally relevant, which is fundamental for achieving our goal.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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The alliance between humans, the power of AI and our multicultural expertise broadens the horizons of what's possible for brands, allowing them to accelerate their international performance by generating\u00a0more content\u00a0across\u00a0more markets, while maintaining\u00a0cultural relevance.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Artificial intelligence (AI) is generating growing interest among the world’s leading companies and brands, who see significant potential for progress, particularly in the field of text and image production. Tools such as Dall-E 2, ChatGPT and now Bard appeal as much to the general public as they do to experts in SEO, copywriting and design, but AI offers much greater potential in this field. <\/p>\n","protected":false},"author":25,"featured_media":82315,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[123],"tags":[],"class_list":["post-126635","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee"],"acf":[],"_links":{"self":[{"href":"https:\/\/datawords.com\/en\/wp-json\/wp\/v2\/posts\/126635","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/datawords.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/datawords.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/datawords.com\/en\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/datawords.com\/en\/wp-json\/wp\/v2\/comments?post=126635"}],"version-history":[{"count":0,"href":"https:\/\/datawords.com\/en\/wp-json\/wp\/v2\/posts\/126635\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/datawords.com\/en\/wp-json\/wp\/v2\/media\/82315"}],"wp:attachment":[{"href":"https:\/\/datawords.com\/en\/wp-json\/wp\/v2\/media?parent=126635"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/datawords.com\/en\/wp-json\/wp\/v2\/categories?post=126635"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/datawords.com\/en\/wp-json\/wp\/v2\/tags?post=126635"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}